In recent days, the former WWE Universal Champion Finn Bálor has opened his own online clothing store. The name chosen by Bálor for the store has been PE&K, which stands for “Peace Equality and Kindness”.
From the page itself, it is possible to access a section called ” history “, in which the objective and the principles of the project are explained. In this section, you can read that the goal of PE&K is to provide clothing that makes the customer smile while trying to cause the least possible harm to the environment.
In addition, it is explained that the use of plastic is avoided and that in case of having to use said material, a biodegradable plastic will be used. In addition, the only paper used will be the one used on the labels of the shipment and will try to use recycled paper.
At this time, the page has four models of T-shirts for sale. It should be noted that Bálor is not the only WWE superstar who is involved in a similar project. Other names of the company that have their own clothing lines are Aleister Black, Seth Rollins or The Bella Twins.
Clothes that make you wanna go outside & smile 😊🌲 pic.twitter.com/FQx7VwfREL
— Finn Bálor forEVERYone (@FinnBalor) March 14, 2018